-The toughest thing about success is that you’ve got to keep on being a success. Talent is only a starting point in business. You’ve got to keep working that talent. – Irving Berlin
Some time, maybe not too long ago, you discovered the you had a talent for business. You created an online business and it began to grow. It started to thrive. Things looked good for as far as the eye could see and then for some reason things began to slow down. Your online store is not making as much as it once was and you are wondering why business is not growing.
Perhaps it is in part due to the fact that when you started out you depended upon your talents and drive and somewhere along the line you stopped. Maybe you just wore down. Perhaps you allowed the routine to take over. After all if things are going well why change them. Maybe you decided to take short cuts and some of those short cuts hurt business rather than making things easier?
Maybe when you became successful you forgot about those talents and skills that got you there. Maybe you took risk and now you don’t. Maybe you were the first to try new things and now you are afraid to rock the boat that you built.
You can go on the way that you are going or you could try to recall the person that you use to be.
Try to find that person who built a business rather than the one who babysits an online store.
If you used social media to start your business go back to that and find new ways to grow it.
If you have a list of contacts and customers find new ways to exploit that list. Try email marketing. Dollar for dollar it is an investment that returns over ten to one. There are ways to improve your business that you have never even considered.
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