Online Business Selling

Online Business Selling

Who are you?
What do your sell?
What do you wish to sell?
If you operate an online business then I have news for you. You are a salesperson. Your job is to sell. It does not matter what you are selling. Selling is what you do. Some call it marketing and you can call it what ever you wish, but selling is what it will come down to.
You could spend the next few weeks or even months reading articles, watching videos and talking to those who have traveled this road before you. You can do all of these things, but in the end it will come down to you having to endure the learning curve of how to sell what it is that you believe in.
It could be information.
It could be books.
It could be digital downloads.
It could be tee shirts.


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What it is does not matter nearly as much as that selling is the name of the game. You learn to do this by the act of engaging with the public. Social media, paid ads or email marketing. The path that you take does not matter nearly as much as that you do it each and every day. You show up to your online business as you would a brick and mortar business with two goals in mind. Find the customer and make that customer yours.
You came here to learn about running an online business. If you can not do the selling part nothing else matters. If you have ever watched Shark Tank you hear the same question over and over. What are your sales?
Sales?

 

You have to sell to earn a living. The most amazing product on earth is worthless without this part of the processes. The iPhone is the greatest item in the history of sales. It sells itself at this point.
Perhaps you have something that will be bigger than the iphone someday, but you will never get rich if you do not master the art of selling first.

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Online Business, Store Fronts

“Innovation distinguishes between a leader and a follower.”
– Steve Jobs

 

 

Sooner or later every one of us who own and operate an online business is going to have to deal with opening our own store front. Some of us have store fronts open at over a dozen online sites. You could have one at Ebay, Amazon, Ecrater, Ebid, and any number of others. I have one on more than one facebook page and a few of my blogs. Store fronts are important. You would not open a brick and mortar store without including a counter and a register so why would do so with your online store.

How do you add a store front or checkout to your own website or blog?

The answer is that you can do it by adding a simple buy now button from paypal or you could do something more permanent and something that would offer your customers many different options to pay for your item and/or service. The best business practice is to allow your customer to pay you any way that they wish. Some want to use the debit or credit card. Many people have issues with paypal. Frozen accounts and restrictions have left them in search of other methods to pay for online items. Installing one of the top online checkout systems to your site would be the best way to go. Try some of them out until you find the one that suits your needs the best. Many of them offer free trials.

“Don’t be afraid to give up the good to go for the great.”
– John D. Rockefeller

Running an online business is like running any other business it is about trial and error. If we are not trying new things then we are not trying hard enough.
That will be it for today. Please take a moment to like this post on Stumbleupon.

Good luck and have a nice day.

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Tell The World About Your Business, Press Releases

Tell The World About Your Business

There is more to running an online business than just building a website and filling it with items and information. Your business is only as strong as the following that it can generate.

You need others to know about your business and the brand that you are trying to build. You need your customers to tell future customers about the business. You need the world to know that you exist.

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There are thousands of way to do this.

Today I would like to suggest to one one of the most cost effective ways to get the world out about your online business.

You can do it through press releases.

You do not have to have a degree in journalism to do this yourself. Once you learn the basic format of a press release you can knock one off in less than an hour the first time around. You can hire others to write them for you. You can get this done at the site Fiverr for five dollars. There are free services to release them along with great pay services. What you choice to use will largely depend upon what it is that you need the release to achieve and how many people that you wish to reach with the press release.

Below is a quick video on press releases.

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Press releases are a very powerful tool and over time they will become a part of your overall marketing plan.