When you formed your online business you thought that business itself was the category that you were entering into. If your business has not generated any real money this is because you do not as of yet understand that your idea of category is too broad. The category has to be your end focus because in the end category is everything.
You need to refocus your business. You need to take a few hours or even days to examine what it is that you are really trying to sell online and attack it.
You need to define the category.
You then need to advertise in that category.
TELL THE WORLD WHO YOU ARE.
You need to tell everyone that this is your category if you wish to dominate that category. Burger King sells burgers. KFC sells chicken. Pizzahut sells pizza. They have identified the sub-category that they exist in within the fast food restaurant industry as a whole. Come to us for burgers, come to us for chicken, come to us for pizza. They may sell other things and those other things may very well be where the profit is, but they get the customer through the door by pushing category and in turn dominating it.
You must first define who you are and what it is that you are marketing. By doing this one thing you will grow your online business by leaps and bounds. If your business is not growing and adapting over time then you will find that it is dying. A business should be thought of as a living and breathing thing. Focus on the life of your business.
Thank you for visiting and if you have read this far please take a moment to hit the share button and help me to grow my business. Good luck and have a great day.
Setting up an online store is no easy task, and from website development to product stocking the entire process can carry a lot of variables. However, amid the tumult and long to-do list associated with this process, it can be easy to forget or underestimate one of the most important components: proper web hosting. Finding reliable, simple, and high-volume web hosting is essential for any e-commerce website, as these websites have to regularly deal with high volumes of customers and extensive product catalogs. Many unsuspecting startups become doomed to failure due to cheap or lacking hosting plans, as their web host is unable to process the many tasks and users present on the website. There are a number of factors to consider, and ignoring even one of them may be the death of your online store.
Development Tools
For web-savvy website owners, this issue is less of a consideration, as manual coding or exterior applications can suffice for the actual website development. However, for those not well-versed in HTML, CSS, and Java, it is important to find a service with high-quality development tools and applications. HostGator and GoDaddy have some of the best developer tools around, and should please beginners and experts alike with their high-quality website building tools.
Uptime
It is absolutely essential that your hosting service have high uptime. Every minute your website is down is lost revenue, and users are unlikely to return if they can’t initially connect to your website. Try to find a service with at least 98% uptime, and always check reviews for this factor.
Storage and Memory
The actual hardware of the provider’s servers is also extremely important. For an online store, you are probably going to need a relatively high amount of storage, and extremely capable memory and processors in your web server. Check the specifications and capacity of your hosting plan, as cheaper options will typically not have everything you need in this regard!
Let’s talk about some keys to better online marketing.
At the point when the vast majority start any sort of online business they appear to have a great deal of desires. They think the cash will come moving the minute they put their includes, get a website page, or spend on publicizing and an advancement crusade, and so forth. On the off chance that you have a business you essentially can tell that that is not so much the situation. Be that as it may, this specific article I am going to devote it to Internet business. I figure, you are internet perusing this article at this time, perhaps you may need to take in not more than a few moments more about how to offer your items or administrations on the web.
Coincidentally, don’t think in light of the fact that you are a development laborer for instance, that the web couldn’t be useful to you. You get somewhat imaginative and you’ll be shock with the thoughts that can occur that could assist you with producing salary on the internet. In any case, how about we proceed with the article should we?
I am not going to deny the way that a considerable measure of benefit can be created in brief times of time. It has happened in the past and will continue happening later on. There is an old saying, “There’s nothing more effective than a thought who’s chance has come!”
As such, you can have an exceptionally lucrative thought, yet the business sector is not prepared for it, in this manner you may wind up loosing your venture just to figure out months after the fact that that extremely same thought turns into a gigantic accomplishment for another person. Essentially, being at the perfect spot at the opportune time positively makes a difference. Furthermore, you will ALWAYS be at the correct spot and the perfect time on the off chance that you listen to your heart. To the managing Spirit inside.
At that point off kilter, there is the opposite side of the coin. Having an awesome thought, being at the perfect spot at the opportune time, yet not having the capacity to profit by it. All things considered, this is the thing that this article is going to address. We are going to investigate the reasons why individuals purchase! What’s more, I am going to dismember every subject quickly so you can have a much more profound understanding in respect to how the greater part of the accompanying bits of the riddle fit together.
Initially, I am going to address the word’s significance VALUE. When you have something to offer where there is an open business sector for it, and more than likely there is an interest for your item, your endeavors rotate around publicizing. In the event that what you are promoting is being offered by different organizations, then you have what is called rivalry. That being the situation, you must have the capacity to make an earnestness for individuals to purchase from you, else you could free your potential clients to your opposition, not on account of their’s are essentially better. But since of the way that not everybody purchases on the first visit. In some cases clients require a tad bit of time before they settle on a choice. So on the off chance that you effectively presented them to what you bring to the table and later on they see the same item on another person’s site, they may be prepared right then and there to buy. They may wind up requesting from another person that item or administration which you set aside the opportunity to instruct them on the primary spot.
Since web surfers are what it’s called drive purchasers, you got the opportunity to be arranged so that when a potential client visits your webpage, she/he is prepared to settle on the choice right then and there!
On the off chance that you are publicizing a feature tape that shows individuals how to market items on the web, you have to make sense of approaches to expand the “Worth” of what you bring to the table. You have to answer inquiries, for example,
* Why is your feature superior to anything the rest?
* What is in your feature that you feel would make somebody say, “I need this!”
* What are they picking up from requesting?
Since the very beginning, promoting is about making sense of approaches to offer individuals on the thought that in the event that they obtain whatever is you bring to the table, they will “increase” something from it. In the event that you have been subscribed to couple of pamphlets and have perused advertising articles, they outline what I have recently said in single word. Advantages. In the event that from the earliest starting point you can bring up would could it be that your guests will pick up from your item or administrations, you increment significantly the estimation of your item.
This is by all account not the only approach to enhance your item. However, this is the most ideal approach to build up affinity and create interest. So you should dependably start by telling them how your item or administration is going to make them feel, or enhance their life, or assist them with winning, and so on.
When you have possessed the capacity to increase the value of your item or administration, genuineness, respectability and validity assume an essential part. Possibly comfortable snippet of procurement, contingent upon what amount your asking cost would they say they is, may ponder, “how would I know this individual hear what she’s saying?”
So how would you include respectability? On the off chance that you are a specialist on something, would you be able to let me know about your experience? Do you walk your discussion? Does your site reflects what you discuss? For instance, don’t make a go at letting me know how utilizing casings and JAVA dialect can conflict with web crawler arrangements and how awful they are for me, in the interim, your webpage utilizes both, JAVA and edges. To me it implies one of two things, you don’t recognize what you are discussing and consequently simply going along what others have let you know, or there is something you realize that you are not letting me know.
Does that imply that on the off chance that you don’t have an incredible resume individuals wont purchase from you? By no means! Your resume could be your site. Here is the thing that I mean, in the event that somebody visits your site and you don’t have a degree as a nutritionist, however your site is loaded with exceptionally persuading articles and profitable data that demonstrates that you comprehend what you are discussing, that is sufficient to include validity.
Give me a chance to make it one stride further, on the off chance that you make an intense direct mail advertisement, you can have your guest so occupied with the data that she/he wont significantly try to figure who you are, or what you do. In any case, to draw that off, you must offer an item that has incredible quality, and if conceivable, a cash back ensured!
You should do nothing more than to originate from a position of trustworthiness and administration, and the length of you can indicate tenable courses in which your item will advantage your business sector, you ought to have the capacity to offer your product(s) and/or service(s) on the web.
So you have something of worth and you have possessed the capacity to pick up validity. What would you be able to do to add more substance to your item or administration?
Suppose you are giving a discourse and need to cite an article with respect to your topic which you have composed on a bit of paper, on the off chance that you hold the paper and read the words from it, it holds more believability than if you were just saying the words. Why that is? I don’t have a clue. In any case, that is only one of those fascinating puzzles we go over each once in for a short time.
So by having somebody saying something positive in regards to your item or administration, it aides include validity which thusly assists likewise with expanding the estimation of what you are putting forth.
What we have done as such far is, we have deliberately made influence. We have given a strong establishment in the matter of why individuals ought to, as well as must acquire whatever it is you are putting forth. Expecting that you are setting every one of these methodologies in the RIGHT ORDER, positive results ought to be path inside of your range.
So what makes individuals purchase is:
* Value-Benefits (What am I picking up from this.)
* Value-Honesty (How would I know this is valid.)
* Value-Endorsements (What others need to say in regards to this.)
Notice that I utilized “worth” alongside each sample on the grounds that esteem is the thing that individuals consider before getting anything. Advantages, trustworthiness and uprightness and also supports, notwithstanding when every assume a part in itself, they all have once thing in like manner. They “include worth” to your item.
Good luck with your online business. Please take a moment to like this post on stumbleupon.
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-Whenever you find yourself on the side of the majority, it is time to pause and reflect.- Mark Twain
During the course of your business career you may build a team or many teams to help you to achieve your goals, but you will always be a solo performer. To alter that quote from the Godfather, it is personal and it is strictly business. You must look at your business as being all about you. Your drive, your dream, your determination to achieve you goals against what real does amount to the entire world. It may not be that way, but you have to look at it that way.
Running a business is a choice. This choice is made by a single person.
The type of business that it is was a choice made in the end by one person. Yes you may had asked others for input. you may have done a great deal of market research before coming to a decision, but in the end your business was a solo creation.
How you run your online business is also a series of day to day and moment by moment choices. Once you accept that it, for better or worst like a marriage, will always come down to your commitment to the business and the course that you have charted for it you will be well on your way be being a success business person.
Enjoy this time in your life. Going from building a business to having a successful one is where most of the fun occurs. Do not focus on the destination, focus on the good times that happen along the way. That is part of the reason why you wanted to be your own boss. Why you started your own online business.
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If you are familiar with marathons then you know that no one has ever gotten out of bed one morning decided that they were going to be a marathon runner and a day later they are not only running in one, but completing it.
Twenty six miles.
Think about that.
It takes months if not years to build your body up to the point where you can run one of these events from start to finish.
Running a successful business is no different. You have to build your endurance levels. When learning to run you expect that pain and set backs will be part of the territory. Why would it be any different for those of you who wish to run a business?
The day will come, after weeks or even months, when you are running your business smoothly. You are now one amongst many racing toward the finish line. You are a member of the pack and you will finish the races sooner or later. Winning it is of course something that you have never taken seriously. People from all over the world are competing with you. How could you ever hope to beat them.
You can, because you must.
Winning is why races are run. You are here now because you want to improve. You want a bit of inspiration. You want to hear that the finish line is the property of no one. The trophy does not have a name on it before the race is won.
Your online business can be the biggest and the best on earth. The size of your business and the impact that it will have on your life is up to you. The winner of this race is largely a choice that you will make with the decisions you make and the daily effort that you are willing to put forth.
Good luck and please take a moment to share this post and to check out my new ebook. You will find an image link below.
Face it, social marketing is become more and more a part of the online business world. You may not be good at it, but you are going to have to do a little of it or else your business is going to suffer.
Normal I would recommend using an online service that promotes your business through email marketing. Today I am going to look at something easier and you can do yourself. It is sort of set up and go.
The thing that I am going to talk about today is called Onlywire. It is a one stop shop of sorts that redistributes your content online. It does this be connecting all of your social media platforms. You post on any of them and then it is re-posted on all of them.
Why would you want to do this?
First it allows you to personally reach more people.
Second it will boost your SEO. This re-posting gives you back links and back links rise your google page ranks. The higher you are ranked the more visitors you will receive.
I have always tried to be a do it myself kind of guy and if you are the same then this Onlywire can be a big part of doing it mostly yourself. You are doing the work and all that Onlywire does is turbo charge how fast it gets out there and around the web. It had done wonders for my websites. I run eleven separate websites and blogs and there is no way I could promote them all without a tool like Onlywire. Also the cost of using it can be as low as about seven dollars a month. And you can try it for the first month for absolutely free and unlike many services they really do mean free trial.
Today I would like you to visit Onlywire and give it a try.
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-You can’t do today’s job with yesterday’s methods and be in business tomorrow.-
We must change and constantly alter the way that we do business to stay ahead of the competition. While always being aware that the competition is not just those who we are aware of, but those who are just starting out. They have probably looked at business such as yours and have entered the marketplace with new ideas and a willingness to exploit all the new business technologies that are available.
The problem with running a business that has been around for a while is that the greatest obstacle to change is success. If you have enjoyed a little success then you will be the one most reluctant to change.
I understand, why change something that is working for something that may or may not work better? Why employ the use of new marketing tools?
The answer to this is obvious. They work. Marketing techniques like social marketing and email marketing work. Email marketing returns over twenty-five to one on every dollar invested. Social marketing is a fantastic way of growing your business and building a brand name. Getting to know a customer on a one to one basis can really help your business over the long-term. When you really know a customer and stay in constant contact with a customer they become yours. Your customer, a customer who will advertise your business by telling others about your business. Telling about the qualities of your goods and services.
If this is not happening with your business then you need to make some changes. Go back to the beginning. Look at the business that you wanted to run and then examine how close you have come to building that business. What changed? Where did your go off course and why?
What good choices did you make and what wrong turns did you take?
Business, where it is brick and mortar or an online business, is about growth and change. Look at your business as a living thing and if a living thing is not constantly growing and changing then it is dying.
-A lot of people quit looking for work as soon as they find a job. – Zig Ziglar
The economy has hit all of us hard and some of you very hard. Getting a job has become what seems like an endless journey. The more that you have looked the more discouraging it becomes.
For some, hope has turned to prayers and prayers to despair. It is a cycle that has repeated itself all over the country. No matter what the talking heads on cable news say about a great recovery taking place and things getting better you know that is not the case in the world that you live in.
The job hunt has to come to an end. You know what you are worth. You know what you are capable of. You beyond anyone else in the universe know what you have to offer a future employer.
My question for you is why don’t you become that employer. Hire yourself on a commission basis. In a way this is the way that most online businesses pay the bills and salaries. Most of the money I earn comes indirectly from Google and its Adsense program. People visit this or one of my other sites and they click on one of the Google ads that are placed on the site. Google gets paid for this and then they pay me.
In a direct way I place ads for companies on my sites. I offer information about the company’s product and if someone purchases that product I get a direct commission. This commission can be as low as fifty cents and as much as two hundred dollars.
Who hired me to do this job?
I did. I hired me. I was earning a solid living and still do as an online retail seller. I sell at online marketplaces like Ebay and Amazon. That experience is why I created this site. I wanted to make it easier for people who do that to earn a living. I wanted to make it easier for them to get the things that they need to grow their business and their profits.
I have been told by some of you that I have done a fair job at that. In the process, thanks to some of you, I have grown this new business that I am into. This business where I earn commissions. Where I work on a commission basis.
How do you hire yourself?
First you will need an idea for what type of online business you wish to run. If it is online retail you will need to find a steady source of supply. That will cost you something to begin with. Just like stocking any store you will have to pay for inventory.
Or you could create a business that sells things that you do not have to pay for. You could sell digital items. They come in many forms such as ebooks, courses, music and software. Below is a video about one company that provides these types of products for your business. You job will be to market their products online. Many people earn a living doing this. A site like payloadz can help you find these products.
Next is a site that provides links for your site. You market these links and earn a commission. It is a good job to have and millions of people earn a living by working with Linkshare and other such commission sites.
You will need a place to set up shop. You can construct a free page to market from by putting together a Blog and Blogger.com. You can sell merchandise from your blog. You can put up links and banner ads on your blog and collect Adsense their as well. It is a great place to begin to learn to build a money-making site.
You could buy hosting for your very own website. There is a full instructional page on this site. I would suggest that you visit it if you want to learn how to DIY your own website. The reason that you want to own your own website is that you get to create a name that you own. You will market this name and grow a following for a site that you have complete control over. You can add what ever you wish to the site. You can sell space on the site to paid advertisers. Paid ads can earn you a steady income if your site generates enough traffic.
Creating a job for yourself should be a consideration and if you already have a job does it hurt to have a second job online. If all you do is sell retail online would it hurt to add second income stream. Linkshare is free to sign up at and to use. They get paid when you get paid. This is mostly the case as well with Snagasale.
Okay that is it for today. Take a moment to bookmark this site and if you like this post please share it with a friend.
Perhaps up until now you have only sold inventory on Amazon and Ebay. Those markets are getting tighter and with more and more rules and performance numbers to reach each quarter these market places are making it harder and harder on the seller.
Some would say that means that it is time to look for a few new marketplaces to move your inventory. The first marketplace you should investigate is one created and owned by you. Having your own website is a good business move. Even if you sell at other sites having a site that you can send customers to is good for your long-term survival. There have been many top sellers at Amazon and or Ebay that woke up and found that through no fault of their own that their accounts had been restricted or suspended. A problem that could be worked through and overcome, but the loss of business can not easily be made up for. The one thing that can never be replaced is time. Having your own site means that you can go one no matter what may happen with the sites that you normally work at.
Next thing you should do is look into expanding to other sites. There are many sites out there where you can list items. Sites such as Ioffer, Sell.com, Etsy, Ecrater and Ebid.
Most sites are free to join and list. Some like Sell.com and Webstore require a small fee to join, but usually it is worth it. Research them and visit them.
Okay that is it for today. Good luck with your business.
The golden rule for every business man is this: “Put yourself in your customer’s place. – Orison Swett Marden
Who are they?
Where do they come from?
How do I find them?
How do I keep them?
The customers.
The customers.
Did you hear me? The customers. These people are the one thing that no business can do without and all business must seek to add more and more of them.
Your customers are what will make your online business the thing that will provide for you and your family. These people are gold to you and should be treated as such. Your customers have to be first located. Once located they must be treated well and made to feel as welcome as possible. Then these customers must be held on to at all cost. The easiest sale you will ever make is to a repeat customer. They know you and what products and or services you can provide. They will be happy to spend more money with you if you treat them well.
Identify repeat customers. Keep a list of them and stay in contact with them as must as possible.
The customer is king and you are there to serve them. They pay not only the bills that keep your business up and running, but your home as well. Keep that in mind when you obtain a new customer. Never look away from that fact when you are in contact with an existing customer.
In other words keep your eyes on the prize. Your online business grows only because of the customers that you are able to find and keep.
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