The Business of Choosing Content

The Business of Choosing Content

One of the questions that comes up most often is why do I write about the things that I do.

In other words, how do you select content for your website?

The answer is that need dictates content. When I need something for one of my websites I find a service that can provide this and then I test drive it. Of course there are things like hosting that I had to do some heavy trial and error with before making a selection. My first real website that I owned was this one. I purchased this domain name cannonexcel7 from the best domain provider in the business, Godaddy. They were having one of their sales and I brought two domain names at the price of 2.99 each. At the time I thought that once you had a domain name you were set. I knew next to nothing about hosting and that was a problem that took months to work through. I asked a ton of questions. I talked to tech support at Godaddy and watched a bunch of instructional videos on Yolutube. After all of that I ended up not using Godaddy for my hosting. I used Hostgator and I still use Hostgator to this very day. They are the best at providing hosting for a domain and their customer service is twenty four hours a day and all questions are answered without the usual attempts to up-sell. They allow me to build as many wordpress websites that I can provide content for and they do this for less than ten dollars per month.




When running a business cost certainty is extremely important. You have to not only know your numbers, but be sure that those numbers will remain constantly for at least twelve months ahead. Hostgator did that for my businesses.
That is the reason that a great deal of the content that I write is dedicated to Hostgator and Godaddy and the services that they provide. In other words I promote their businesses because my business would not exist without them. You would not be here reading this without the skill and quality of service provided by those two companies. There will be companies and services that make it easy for you to do business. Someday, maybe many years down the road you will thank them for being there with what you needed when you needed it most.

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The Passion That Drives Your Business

The Passion That Drives Your Business

“Nothing is as important as passion. No matter what you want to do with your life, be passionate.” -Jon Bon Jovi

Businesses are the world’s most hidden love stories. The ones that endure over the long term are those businesses, whether online or brick and mortal, that are the great loves of the owner’s lives.

How often has it been said that you are married to that business or that business is your baby?

This is why businesses fail for the same reason that marriages fail. They fail because the ones involved are just going through the motions. They are phoning it in rather than committing to doing their very best each and every day. This is the case of once you have him or her you start to take them for granted. They or in this case your business will always be there, but just like in any other type of relationship it is a thing that evolves over time. You have to adjust day by day. Adding new elements and removing those that hinder growth.



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For the last few months I have taken my online business for granted. The websites like this one I have hardly touched. I allowed them to run on autopilot. That was part of the original design and I am proud to say that they were able to survive on their own and send money home each week, but they have not grown. Like any other relationship only with care and attention can growth continue.

Today I would like for you to take a few minutes to look at your business. Try to be honest with yourself. Answer the hard question and accept the answers that come back. Are you and your business in a thriving loving relationship or is the relationship on the rocks?


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